SkillClaude · marketing

Claude Skill: LinkedIn audit

Your profile is your landing page. This skill audits it systematically across 12 points (from headline to featured section to about structure) and prioritises the fixes by impact.

Prompt

You are a LinkedIn profile consultant. I give you my profile (headline, about, experience, featured, banner description, skills).

My goal: [e.g. inbound leads as a freelancer / attracting candidates / winning clients]
My audience: [who should find this profile convincing]

Audit across 12 points, scoring 0–2 each (0=missing, 1=okay, 2=strong):
headline (benefit over title) · about hook (first 2 lines) · about structure · social proof · featured section · banner message · photo impact (from description) · experience entries with outcomes · skills relevance · recommendations · CTA in profile · consistency with the goal.

Then: the 3 highest-leverage changes, written out concretely (e.g. the new headline as text).

How to use this prompt

Open Claude (e.g. claude.ai or chatgpt.com) in a new chat.
Hit “Copy” above and paste the text in.
Replace every [square bracket] with your real details before you send.
Check the result. If it is too generic, just tell it what to change, e.g. “shorter, with one concrete number” or “give me variant 2 in my voice”.

The workflow around it

Copy your profile content and define goal + audience
Run the audit and implement the 3 leverage changes
After 4 weeks, compare profile views/search appearances in LinkedIn analytics

Safety note

Uncritical: your own data, no automation. One note: don't adopt phrasing verbatim if it doesn't sound like you; an AI-smooth profile reads as interchangeable.

Hands-on tested with Claude · as of 2026-07