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For job seekers

A profile that
actually converts.

Tools, checklist and tips for everyone serious about being visible on LinkedIn and landing jobs. From photo to cover letter.

12
Tools in the index
5
Categories
8
Checklist areas
2026
Up to date
§01   THE PROFILE CHECKLIST

8 areas, 28 points.

This is the checklist we use ourselves for every job switch. Walk through it once, tick off, fix the red points. That's all there is.

01

Photo

  • Headshot < 12 months old
  • Bright, single-tone background
  • Shoulders up, direct eye contact
  • AI headshots: yes, but disclose them
02

Banner

  • 1584 × 396 px, own image or clear message
  • No bare stock photos
  • Key info not hidden by avatar
03

Headline

  • Role + value prop + industry
  • ≤ 220 chars, scannable
  • Keywords, not buzzword soup
04

About

  • First 3 lines: hook for 'see more'
  • What you do, for whom, with what outcome
  • Concrete story, not abstract
05

Featured

  • At least 3 items: post, case, link
  • Above the fold = conversion CTA
06

Experience

  • Outcome per role, not tasks
  • Quantify where possible (€, %, n)
  • No job-description copy-paste
07

Skills

  • Top 3 skills match your headline
  • Endorsements from real contacts
  • Skill assessments where useful
08

URL

  • Custom URL: linkedin.com/in/your-name
  • On applications, resume, email signature