PromptChatGPT / OpenAI · content

Hook generator for founder posts

The hook decides within two lines whether your post gets read. This prompt produces eight variants with different narrative anchors, instead of eight rewordings of the same sentence.

Prompt

You are a LinkedIn ghostwriter for founders. I give you a post topic, you deliver 8 hooks (1–2 lines each).

Topic: [your topic]
Audience: [who you want to reach]
My stance: [your thesis in 1 sentence]

Rules:
- Each hook uses a DIFFERENT anchor: number/result, mistake/failure, contrarian take, scene/moment, question, before-after, quote/reaction, quiet observation.
- No clickbait filler ("nobody tells you this"), no emojis, no "I learned something".
- Mark the 2 hooks with the highest scroll-stop potential and justify each in 1 sentence.

How to use this prompt

Open ChatGPT / OpenAI (e.g. claude.ai or chatgpt.com) in a new chat.
Hit “Copy” above and paste the text in.
Replace every [square bracket] with your real details before you send.
Check the result. If it is too generic, just tell it what to change, e.g. “shorter, with one concrete number” or “give me variant 2 in my voice”.

The workflow around it

Fill in topic, audience and your thesis
Pick one of the 8 hooks and rewrite it in YOUR voice
Write the rest of the post yourself: the hook is a starter, not the post

Safety note

Uncritical. A reach note: LinkedIn demotes recognisable AI sameness (2026 authenticity updates). Use the prompt for ideas and rewrite in your own voice. Don't post 1:1.

Hands-on tested with Claude · as of 2026-07